Holidaymakers did not expect the beach to be so

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Holidaymakers did not expect the beach to be so

Hats off to whoever came up with this clever idea for the Sprite ad—replacing the iconic soda with water is a catchy twist. But the real story here? The creepy guy in the background.

Hiding just a little too intensely behind two women, he looks like someone who's strayed into a completely different gender. Sure, maybe it's all in good fun, but the vibe is... weird. It reminds us that even the best advertising concepts can be hijacked by a creepy stare.

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